Double the sales, half the ACOs
Industry
Furniture
Location
https://www.amazon.com/
eSeller World Services
- Listing Content Optimization
- Images
- Marketing
- Amazon Ads Management
The Challenges
Creative Assets – The detail page assets were not retail ready, they had poor images, SEO content was not optimized.
Catalog – Their catalog was all over the place, but the listings were not well listed, no parentages, none of their listings were ranking well.
Amazon Advertisement – There are many high established brands in this category & therefore high volume keywords were difficult to rank.
The Approach
- Listing Images & Content Optimization
- Created campaigns with the main high volume keywords, competitors, category, video.
- After our initial optimization, we did A/B tested titles, images, A+ content and bullets to build the best possible Product Detail Page.
Positive Business Outcome
